Fine Food Australia – September 2024

The Tasmanian Trade Strategy 2019-2025 details a whole-of-government approach to build trade in key sectors, through sector-specific trade events and visits, in both domestic and international markets. Food and agribusiness is identified as a key sector.

Fine Food Australia is the country’s largest trade exhibition for the foodservice, hospitality and retail industries. The event presents new and innovative products from around Australia and internationally, as well as live demonstrations, masterclasses and industry recognised competitions. The show runs annually and alternates between Sydney and Melbourne.

Fine Food Australia 2024 will be held in Melbourne from 2 to 5 September 2024. The event provides a platform for Tasmanian food and agribusinesses to discover new export or growth opportunities, ignite business conversations, foster face-to-face connections with quality decision-makers, and find and discuss opportunities for collaboration with like-minded businesses.

"Attending the Fine Food Australia exhibition as part of the Tasmanian stand was a phenomenal experience for us. The impact that marketing ourselves as state collectively had was really powerful. We found we were able to leverage our peer's brands with ours and get potential customers excited by not only our produce, but other businesses too. We're looking forward to establishing relationships with the quality export and domestic leads we received at the show. I would highly recommend anyone experiencing their first trade show or their 10th to attend with the professional team at Trade Tasmania" - Gemma Poke, Marketing Manager, Lamb of Tasmania (Tasmanian Quality Meats)

The Department of State Growth invites Tasmanian food and beverage businesses who are ready to grow their domestic trade, to submit an express of interest (EOI) to attend Fine Food Australia 2024 under the TASMANIAN banner.

Please note Tasmania’s stand at Fine Food Australia 2024 will be subsidised by the Department of State Growth, however there will be a participation cost of approximately $2,500 (excluding GST) to each participating business.

Businesses will be notified regarding the outcome of their EOI by Monday, 6 May 2024.

Submit your expression of interest

Interested businesses are encouraged to submit their Expression of Interest by Monday, 29 April 2024.

Further Information

• Expressions of interest will remain confidential and are non-binding.
• Your expression of interest does not guarantee participation in the tradeshow.
• Priority will be given to those likely to achieve commercial outcomes or strengthen the TASMANIAN brand in-market.
• An invitation will be issued to successful delegates.
• Selected delegates will be responsible for organising, confirming and paying for
  • their own flights, accommodation and on-ground costs
  • freight logistics, additional storage, and any on-stand equipment in addition to what is provided
  • any complementary ingredients to accompany your businesses showcased products or samples
  • company specific marketing collateral for use on the stand, all equipment necessary for sampling, including not but not limited to knives, toothpicks, plates, cutting boards, etc.
• Selected businesses will be responsible for maintaining
  • company staffing on the TASMANIAN stand during exhibition opening hours
  • ensuring all products and samples are within use by dates for the term of the event.
• If your business is selected to participate on the Tasmanian stand you must use complementary Tasmanian ingredients, where possible, to accompany your main product showcase. Alternatively, you may be asked to use an unbranded product.
• Selected business will be required to participate in trade show preparation training as a condition of acceptance.
• Selected businesses will be responsible for the participation cost of $2,500 (excluding GST) plus the cost of any special equipment rental or permits required.
• Selected business participants have the opportunity to apply for the Accelerating Trade Program which offers support on a co-contribution up to $10,000 to support in market trade activities. Conditions apply.

Please email trade@stategrowth.tas.gov.au with any enquiries.