What we do

The Tourism and Hospitality Support Unit (THSU) has a primary focus on supporting the Tasmanian tourism industry's capability, capacity and community to deliver great visitor experiences.

We do this by providing strategic advice, funding and industry development programs, while also developing key partnerships that support the supply opportunities, and challenges, of a growing visitor economy.

The THSU plays an integral part in the delivery of the T21 – T21 Visitor Economy Action Plan 2020-2022 (PDF).

This strategy outlines how Tourism Tasmania and THSU work together to grow Tasmania's visitor numbers, enable greater capital investment and create jobs.

Working alongside industry associations and tourism businesses is a key function of the THSU.

Our partnership with Tourism Tasmania is extremely productive and since the establishment of the THSU in 2015 and together we have executed a number of projects arising from the T21 objectives. Including:

• Tasmanian Drive Journeys
• Agri-tourism Strategy (PDF 2.9 MB)

We work closely with Tasmania's four Regional Tourism Organisations (RTOS) RTOs, which set the strategic direction for tourism in their respective regions, while also identifying priorities and deliver programs that engage their industry and stakeholders.

We also have a strong relationship with the Tasmanian Visitor Information Network on how visitor information services can best support the T21 goals and promote regional yield and dispersal.

The THSU is represented on various groups including the Freycinet Master Plan Steering Committee, Electric Vehicles Working Group, and in the work being undertaken by Parks and Wildlife Services to improve the visitor experience on Maria Island.